Communications & Public Relations
The GFWC Women's Civic League of Cheyenne sends out a monthly (Jan-Nov) newsletter, known as the Christmas House e-gram, providing information to all members regarding all aspects of the annual Christmas House fundraiser. The 43 members who were actively involved submitted articles and photos on a monthly basis. The editor added her own articles and photos. |
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The Environment chairman for GFWC Women's Civic League of Cheyenne submitted articles to the club newsletter on all 4 Environment CSP areas, including club activities and projects, financial awards and other important information relative to the environment. 100+ members were informed of important environmental issues. Agencies, projects and individuals supported by the club were promoted in the club newsletter, thereby increasing visibility, participation and support.
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One member of the GFWC Women's Club of Sweetwater County writes a monthly article, accompanied by pictures, to the local newspaper which is then published in the LifeStyles section of the paper. Monthly articles increase the visibility of the Women's Club which in turn generates more support for their club and their projects. The newspaper has a Facebook page for those who do not subscribe.
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The GFWC Women's Club of Sweetwater County submitted articles to 2 published newspapers as well as 2 on-line newspapers describing their club's grant program. This enables more entities to apply for grants as well as reaching the college student population for scholarships.
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The GFWC Meadowlarks and the GFWC X-Junior Women's Club (X-JWC) collaborated to get information about GFWC Wyoming and all the clubs out to the public in a different way. GFWC Wyoming and most of the clubs have a website. The ladies of these 2 clubs painted rocks in bright colors. Each rock was affixed with the Wyoming GFWC emblem and a QR code. When scanned the QR code would access the state website. Information for all state clubs can be found there. The rocks were distributed to the clubs for use in their local areas. The Meadowlarks and X-JWC had the rocks "laying around" at their individual fundraisers.
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Newsletter / Newsblast
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Communication is one of the most important elements of being a clubwoman. We all need to know the priorities of GFWC, what the clubs are doing across the nation (and world) and how to contact people for support. During the Wyoming State Fall Workshop, members who had existing accounts on the GFWC website assisted other members to create an account. Five new members, who attended the workshop, will now have access to the information on the GFWC.org website. It was demonstrated to everyone at the workshop (20) just saw how easy it would be to take a few minutes at a club meeting to do the same thing. The ultimate goal is to help and encourage all members, statewide, to use the international website. 20 members participated with 20 volunteer hours. We all know that knowledge is a powerful tool.GFWC Wyoming utilizes social media to show the world what is taking place with our eleven clubs by posting the monthly calendar of GFWC events taking place in Wyoming. Pictures of our club women at events, fundraisers, and meetings are showing how they are "Living the Volunteer Spirit". Social media has also brought attention to GFWC thus sparking an interest by potential members throughout the state. Being a large state with small and spread-out population social media assists in getting the information out to members and others. |
2 GFWC Wyoming clubs collaborated to disseminate information about the General Federation of Women's Clubs. A few of the ladies of these 2 Cheyenne clubs got together to paint rocks. These river rocks were painted in bright neon colors. The (tech savvy) son of one member created a QR code that was glued to each rock. Our GFWC Wyoming emblem was also glued to the rocks. The QR code, when scanned, accesses the state website. The state website contains information about GFWC International as well as GFWC Wyoming and all the individual clubs around the state. The rocks were conspicuously laid out at these clubs' fall fundraising events. Additional rocks were given to the other clubs around the state to use as desired in their local communities. The colors will draw attention and the QR code will provide information to anyone who may or may not be actively looking. Being able to easily access the state website will allow women in all communities to find the nearest club and know the activities that are happening closest to them. The ultimate goal is 2-fold. The first is to create interest in who GFWC is and what our local GFWC clubs do for their communities and secondly to potentially increase membership. |